chicago strategic marketing, interactive and usability firm

Heuristic Analysis & Evaluation: Current Website Assessment

Heuristic what? Plainly put, a heuristic analysis is a systematic review of your website, intranet, or any other interface for usability based on general rules derived from usable interfaces. The end goal is to identify usability problems of existing designs (e.g., proposed shopping cart checkout process). Heuristic analysis is part of our iterative design process and is a cost effective way to identify interactions that need to change in order to support a positive user experience.

How do you do it? A typical analysis consists of one or more usability professionals examining your interface design using recognized usability principles (i.e., heuristics). For example, content and terminology on your website needs to be familiar to the end user. If you use acronyms on your website make sure the user knows what the acronym stands for. Every usability issue identified is related to one or more heuristics. As a result, you do not just get opinions; you get recommendations based on successful interface designs.

Your end result? A full report including easy-to-implement suggestions on how to immediately impact the usefulness of your current website or online application. Our report includes the design heuristics used for the evaluation, a summary of key findings and recommendations, and detailed issues and recommendations based on each of the design heuristics included as part of the evaluation. Once implemented, you can be sure you have improved your user experience!

Want to learn more? Request a quote for heuristic testing today

 

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Sandstorm Design Adds Web Usability Lab Chicago web design and usability firm adds on-site usability lab to faciliate usability testing quickly and efficiently.

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